The solution enables quick integration into a banking application (API, SDK, web framework) and allows the bank to launch a loyalty program either in-house or through outsourcing, in which case CartaMe will handle the program’s operation and maintenance.
Key Features
▪ Seamless program enrollment via phone number
▪ All-in-one app (points balance, points statement both earned and redeemed, rewards catalogue and real-time access to benefits, marketing and special offers, cards and other banking products application)
▪ Configurable loyalty program built on business rules, requiring no development or coding on the bank’s side
▪ Multi-tiered loyalty
▪ A unique multi-loyalty digital ID allowing customers to earn and redeem points across various retail chains
▪ Retail locations’ data and navigation
▪ iOS and Android
▪ All-in-one app (points balance, points statement both earned and redeemed, rewards catalogue and real-time access to benefits, marketing and special offers, cards and other banking products application)
▪ Configurable loyalty program built on business rules, requiring no development or coding on the bank’s side
▪ Multi-tiered loyalty
▪ A unique multi-loyalty digital ID allowing customers to earn and redeem points across various retail chains
▪ Retail locations’ data and navigation
▪ iOS and Android
Core product
Bank Loyalty Core – a bank loyalty platform for earning points on transactions, managing coupons/certificates integrable with the banking app via the web, API, or SDK
Additional Modules
▪ Universal Loyalty ID – a customer identifier within the CartaMe system for seamless participation in loyalty programs of different kinds
▪ Merchant Connectivity Hub – connects merchants via the CartaMe network or through direct integration
▪ Brand Loyalty – connects brands to launch joint promotions and bonus mechanics within the banking program
▪ Analytics & Reporting – dashboards, segmentation, reporting, and program performance evaluation
▪ Marketing Tools – ads, news, promotional placements, and marketing campaigns management tool
▪ Personalization Engine – tier-based privileges, personalized offers, and targeting based on transactions, segments and customer behavior.
▪ Gamification & Referral –game mechanics, missions, challenges, and referral scenarios to boost engagement
▪ Receipt / SKU Enrichment – enriching transactions with product data for Brand Loyalty scenarios and specific reward mechanics
▪ Cross-Product Incentive Engine – rewards and incentives linked to non-card banking products
Additional Modules
▪ Universal Loyalty ID – a customer identifier within the CartaMe system for seamless participation in loyalty programs of different kinds
▪ Merchant Connectivity Hub – connects merchants via the CartaMe network or through direct integration
▪ Brand Loyalty – connects brands to launch joint promotions and bonus mechanics within the banking program
▪ Analytics & Reporting – dashboards, segmentation, reporting, and program performance evaluation
▪ Marketing Tools – ads, news, promotional placements, and marketing campaigns management tool
▪ Personalization Engine – tier-based privileges, personalized offers, and targeting based on transactions, segments and customer behavior.
▪ Gamification & Referral –game mechanics, missions, challenges, and referral scenarios to boost engagement
▪ Receipt / SKU Enrichment – enriching transactions with product data for Brand Loyalty scenarios and specific reward mechanics
▪ Cross-Product Incentive Engine – rewards and incentives linked to non-card banking products
